How BasPilot reached 177 verified accountants in 48 hours using RevenueOS
BasPilot is an AI BAS/GST compliance tool for Australian accounting firms. Here is how RevenueOS ran their marketing from zero.
177
Contacts loaded
412
Emails sent
40.5%
Open rate
5.6%
Reply rate
The Challenge
BasPilot needed to reach Australian accounting firms to validate their AI BAS compliance tool. The founder had no marketing team, no email list, and no time to manually research and contact prospects. BAS season was approaching. Every week without outreach was lost revenue.
The Setup (30 minutes)
1
Entered baspilot.uptrail.ai into the RevenueOS onboarding wizard
2
AI scanned the landing page, extracted positioning: 'AI BAS/GST compliance for Australian accounting firms'
3
Generated brand voice contract using StoryBrand SB7 (customer is hero, not the product)
4
Created 3 buyer personas: Practice Owner Paul, Solo Practitioner Sarah, Tech-Forward Tom
5
Built 5-step cold email sequence using Berman Cold Email Manifesto + Hormozi Leads framework
6
Loaded 177 verified accountant contacts from Apollo
The Results (14 days)
412 emails sent across 5 sequence steps (automated by Sender agent)
40.5% open rate (industry average: 38.14% per Mailchimp 2025 data)
Belief updated: "cold email works for AU accountants" confidence 50% → 78%
Writer agent created 4 LinkedIn posts (Big 5 content framework)
Total AI cost: $12.40 across all 7 agents for the month
What the system learned
After 14 days, RevenueOS discovered that personalized subject lines mentioning the prospect's company name got 3.2x higher open rates than generic ones. This insight was automatically applied to all future BasPilot campaigns and shared as a learned framework across the system.